Bruce Fagerstrom, SVP, Group Account Director

A gentle giant in communication.

Bruce is an advertising expert, who brings to TargetCast tcm a wealth of experience in creating and identifying new solutions to age-old media planning conundrums. He has a quiet, yet authoritative way of getting to the heart of the matter and effectively guides his staff and clients towards excellence.

Most recently, Bruce worked at Lowe as a VP, Associate Media Director on various accounts including Unilever, Burger King, LEGO Toys, and Amtrak, as well as a lengthy tenure on various Johnson & Johnson business. Prior to that, he fought the telecom wars in a two year stint at FCB on AT&T's consumer long distance business. Bruce began his career at Saatchi & Saatchi working with companies such as P&G, and General Mills and gaining a solid grounding in all aspects of media planning. In his career, he has planned every type of media for just about every target audience: kids, teens, moms, men, seniors.

Bruce has participated in numerous AAAA's conferences, including magazine and radio showcases. He currently represents TargetCast tcm on the Audit Bureau of Circulations/Consumer Magazine Advisory Committee.

Phone: 212-500-6922 | E-mail: bfagerstrom@targetcast.com