Sal Chieffalo

"If you don't ask the question, you'll never know the answer."

Everyday in my work at TargetCast tcm, I never know what to expect. That's because we are a dynamic and vibrant agency, constantly looking for new ways to improve the way we work. Whether we are developing the elements of a new business proposal or preparing a last minute client analysis, it is my pleasure to roll up my sleeves and throw myself into the process.

Finances are a challenge today for agencies and clients as we both try to stay profitable and grow in very difficult economic times. By working openly and honestly together, we have built the best agency-client relations that I have ever come across in all my years in the business. We employ efficient tools to manage workflow, and encourage clients to fully engage with us as we seek to streamline all processes on an ongoing basis. At TargetCast I have a unique prespective on client relationships as I am engaged with the development of staffing plans, client contracts, vendor relations and agency finances.

I began my career in Public Accounting with KPMG where I learned early on what it means to be a true professional. Specific advertising agency experience at Ammirati & Puris and Sudler & Hennessey showed me how great organizations succeed in advertising. Applying this experience to the growth and development of TargetCast is deeply rewarding and not just a little bit of fun.

Member of American Institute of Certified Public Accountants (AICPA), New York & Connecticut Society of CPA's, AAAA's Media Service Agencies Finance Committee.

Phone: 212-500-6913 | E-mail: Schieffalo@targetcast.com

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